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SOCIAL RESEARCH TEMPLATE

Compare competitors on social

Compare competitors’ recent posts, formats, themes, and visible engagement.

RUNS INYour browser works best
SETUP4 details to add
WHAT YOU GET04 PARTS
  1. 01Recent posts by competitor
  2. 02Formats and themes
  3. 03Visible engagement
  4. 04Source links
EXAMPLE INPUT@competitor

SET UP YOUR RUN

Add the details. Check the result. Run it.

No code needed.
01

Tell rtrvr what to use

Required details are marked. The example text shows the expected format.

02

Choose where it runs

Cloud uses a fresh managed browser. The extension uses the sites you are already signed into.

Your browser works best. Your signed-in account may return more complete results.

Choose a browser

Pick a browser where the rtrvr extension is online.

Get the extension
Finish setup in your browser
  1. Install the extension
  2. Sign in to rtrvr
  3. Come back and choose the browser
ONE MORE STEP

Add the required details to continue.

WHAT HAPPENS NEXT

From setup to finished result.

  1. 01

    rtrvr opens the right sites. It uses Cloud or the signed-in browser you chose.

  2. 02

    The browser does the job. You can follow the run and step in if a site asks for help.

  3. 03

    You get the result. The output above is the shape to expect.

ADVANCEDRequest JSONOptional

Exact request sent to the run panel.

REQUEST.JSON
{
  "source": "retrieve",
  "template": {
    "id": "competitor_social_intel",
    "slug": "competitor-stalker",
    "name": "Competitor Social Stalker",
    "categoryId": "SOCIAL_INTEL"
  },
  "inputs": {
    "platform": "auto",
    "target": "",
    "yourHandle": "",
    "postCount": 20,
    "normalizedTarget": {
      "raw": ""
    }
  },
  "agentHint": "You are conducting competitive intelligence with visual analysis. Adapt to the platform.\n\n**TASK CONFIGURATION:**\n- Platform: auto\n- Target: \n- Your Handle: \n- Posts to Analyze: 20\n\n---\n\n## STEP 1: NAVIGATE TO TARGET\n\n1. Parse target - detect platform if \"auto\"\n2. Navigate to profile\n3. Wait for full load\n4. If private/inaccessible, report limitation\n\n---\n\n## STEP 2: PROFILE ANALYSIS\n\n### Visual Brand Elements\n- **Profile picture**: Describe style, professional level, memorability\n- **Banner/header**: What visual statement are they making?\n- **Visual consistency**: Do these elements form a cohesive brand?\n\n### Profile Metrics\n- Follower/following counts\n- Post count\n- Engagement rate estimate\n\n### Bio/About\n- Positioning statement\n- CTAs present\n- Links\n\n---\n\n## STEP 3: EXTRACT POSTS WITH MEDIA\n\n**Extract 20 posts, prioritizing those with visual content:**\n\nFor each post capture:\n1. **Post text/caption**\n2. **Media URLs** - images, video thumbnails\n3. **Media type** - image, carousel, video, text-only\n4. **Engagement metrics**\n5. **Post date**\n\n---\n\n## STEP 4: VISUAL CONTENT ANALYSIS (CRITICAL)\n\n### For each post with images/video, analyze:\n\n**Image Content**\n- Subject matter (people, products, graphics, screenshots, etc.)\n- Setting/location type\n- Quality level (professional, casual, UGC-style)\n- Brand elements present (logos, colors, fonts)\n\n**Visual Style Patterns**\n- Color palette used\n- Lighting style\n- Editing/filter approach\n- Composition patterns\n\n**Content Format Mix**\n- % Single images\n- % Carousels\n- % Videos\n- % Text-only posts\n- % Infographics/graphics\n- % User-generated content\n- % Behind-the-scenes\n\n---\n\n## STEP 5: IDENTIFY VISUAL PATTERNS\n\n### Across all analyzed posts, identify:\n\n**Recurring Visual Elements**\n- Signature colors\n- Consistent fonts/graphics\n- Template usage\n- Photography style\n\n**Visual Content Pillars**\n- What do they SHOW (not just write about)?\n- Educational graphics patterns\n- Lifestyle/behind-scenes frequency\n- Product/service showcasing approach\n- User-generated content strategy\n\n**Visual Quality Spectrum**\n- High production value content\n- Lo-fi/authentic content\n- Mix and ratios\n\n**Visual Engagement Correlation**\n- Which visual types get most engagement?\n- What visual patterns underperform?\n- Thumbnail/first-image hook analysis\n\n---\n\n## STEP 6: VISUAL STRATEGY ASSESSMENT\n\n### Visual Brand Consistency\n- How consistent is their visual identity?\n- Template usage level\n- Color adherence\n- Font consistency\n\n### Visual Storytelling\n- Is there a visual narrative?\n- Before/after content\n- Journey/progress documentation\n- Behind-the-scenes access\n\n### Production Level\n- Professional photography/video?\n- In-house design quality?\n- Agency involvement indicators?\n\n---\n\n## STEP 7: COMPETITIVE VISUAL OPPORTUNITIES\n\n### Visual Weaknesses/Gaps\n- What visual approaches are they NOT using?\n- Quality gaps you could exploit?\n- Formats they neglect?\n- Visual content pillars they're missing?\n\n### Visual Differentiation Opportunities\n- Aesthetic white space in market\n- Production quality opportunities\n- Format innovations available\n- Visual storytelling gaps\n\n---\n\n## STEP 8: COMPARISON (if  provided)\n\n### Visual Comparison\n- Your visual style vs. theirs\n- Production quality comparison\n- Format mix comparison\n- Engagement on visual content comparison\n\n### Visual Advantages\n- Where your visuals outperform\n- Your unique visual strengths\n\n### Visual Gaps\n- Where they outperform visually\n- Areas to improve\n\n---\n\n## STEP 9: REPORT RESULTS\n\n```json\n{\n  \"target\": \"\",\n  \"platform\": \"\",\n  \"profileOverview\": {\n    \"followers\": <number>,\n    \"posts\": <number>,\n    \"profilePicDescription\": \"\",\n    \"bannerDescription\": \"\",\n    \"visualBrandStrength\": \"\"\n  },\n  \"postsAnalyzed\": {\n    \"total\": <number>,\n    \"withImages\": <number>,\n    \"withVideo\": <number>,\n    \"textOnly\": <number>\n  },\n  \"visualContentBreakdown\": {\n    \"formatMix\": {\n      \"singleImage\": \"%\",\n      \"carousel\": \"%\",\n      \"video\": \"%\",\n      \"graphic\": \"%\",\n      \"textOnly\": \"%\"\n    },\n    \"imageTypes\": {\n      \"productShots\": <count>,\n      \"lifestyle\": <count>,\n      \"behindTheScenes\": <count>,\n      \"graphics\": <count>,\n      \"ugc\": <count>,\n      \"screenshots\": <count>\n    }\n  },\n  \"visualPatterns\": {\n    \"dominantColors\": [],\n    \"photographyStyle\": \"\",\n    \"editingApproach\": \"\",\n    \"productionQuality\": \"\",\n    \"templateUsage\": \"\",\n    \"visualConsistency\": \"\"\n  },\n  \"visualContentPillars\": [\n    {\n      \"pillar\": \"\",\n      \"visualApproach\": \"\",\n      \"exampleDescriptions\": []\n    }\n  ],\n  \"topPerformingVisuals\": [\n    {\n      \"postDescription\": \"\",\n      \"imageDescription\": \"\",\n      \"engagement\": {},\n      \"whyItWorked\": \"\"\n    }\n  ],\n  \"visualStrategy\": {\n    \"brandConsistency\": \"\",\n    \"storytellingApproach\": \"\",\n    \"productionLevel\": \"\",\n    \"strengthsWeaknesses\": \"\"\n  },\n  \"visualOpportunities\": {\n    \"gapsToExploit\": [],\n    \"formatOpportunities\": [],\n    \"qualityOpportunities\": [],\n    \"differentiationOptions\": []\n  },\n  \"comparison\": {\n    \"yourVisualAdvantages\": [],\n    \"theirVisualAdvantages\": [],\n    \"recommendedFocus\": []\n  },\n  \"actionableInsights\": []\n}\n```\n\n---\n\n## VISUAL COMPETITIVE INTEL VALUE\n\n**Visual strategy often reveals more than words:**\n- Production budget indicators\n- Brand maturity signals\n- Audience targeting clues\n- Resource allocation patterns\n\n**Look for exploitable gaps in their visual approach.**",
  "userInput": "You are conducting competitive intelligence with visual analysis. Adapt to the platform.\n\n**TASK CONFIGURATION:**\n- Platform: auto\n- Target: \n- Your Handle: \n- Posts to Analyze: 20\n\n---\n\n## STEP 1: NAVIGATE TO TARGET\n\n1. Parse target - detect platform if \"auto\"\n2. Navigate to profile\n3. Wait for full load\n4. If private/inaccessible, report limitation\n\n---\n\n## STEP 2: PROFILE ANALYSIS\n\n### Visual Brand Elements\n- **Profile picture**: Describe style, professional level, memorability\n- **Banner/header**: What visual statement are they making?\n- **Visual consistency**: Do these elements form a cohesive brand?\n\n### Profile Metrics\n- Follower/following counts\n- Post count\n- Engagement rate estimate\n\n### Bio/About\n- Positioning statement\n- CTAs present\n- Links\n\n---\n\n## STEP 3: EXTRACT POSTS WITH MEDIA\n\n**Extract 20 posts, prioritizing those with visual content:**\n\nFor each post capture:\n1. **Post text/caption**\n2. **Media URLs** - images, video thumbnails\n3. **Media type** - image, carousel, video, text-only\n4. **Engagement metrics**\n5. **Post date**\n\n---\n\n## STEP 4: VISUAL CONTENT ANALYSIS (CRITICAL)\n\n### For each post with images/video, analyze:\n\n**Image Content**\n- Subject matter (people, products, graphics, screenshots, etc.)\n- Setting/location type\n- Quality level (professional, casual, UGC-style)\n- Brand elements present (logos, colors, fonts)\n\n**Visual Style Patterns**\n- Color palette used\n- Lighting style\n- Editing/filter approach\n- Composition patterns\n\n**Content Format Mix**\n- % Single images\n- % Carousels\n- % Videos\n- % Text-only posts\n- % Infographics/graphics\n- % User-generated content\n- % Behind-the-scenes\n\n---\n\n## STEP 5: IDENTIFY VISUAL PATTERNS\n\n### Across all analyzed posts, identify:\n\n**Recurring Visual Elements**\n- Signature colors\n- Consistent fonts/graphics\n- Template usage\n- Photography style\n\n**Visual Content Pillars**\n- What do they SHOW (not just write about)?\n- Educational graphics patterns\n- Lifestyle/behind-scenes frequency\n- Product/service showcasing approach\n- User-generated content strategy\n\n**Visual Quality Spectrum**\n- High production value content\n- Lo-fi/authentic content\n- Mix and ratios\n\n**Visual Engagement Correlation**\n- Which visual types get most engagement?\n- What visual patterns underperform?\n- Thumbnail/first-image hook analysis\n\n---\n\n## STEP 6: VISUAL STRATEGY ASSESSMENT\n\n### Visual Brand Consistency\n- How consistent is their visual identity?\n- Template usage level\n- Color adherence\n- Font consistency\n\n### Visual Storytelling\n- Is there a visual narrative?\n- Before/after content\n- Journey/progress documentation\n- Behind-the-scenes access\n\n### Production Level\n- Professional photography/video?\n- In-house design quality?\n- Agency involvement indicators?\n\n---\n\n## STEP 7: COMPETITIVE VISUAL OPPORTUNITIES\n\n### Visual Weaknesses/Gaps\n- What visual approaches are they NOT using?\n- Quality gaps you could exploit?\n- Formats they neglect?\n- Visual content pillars they're missing?\n\n### Visual Differentiation Opportunities\n- Aesthetic white space in market\n- Production quality opportunities\n- Format innovations available\n- Visual storytelling gaps\n\n---\n\n## STEP 8: COMPARISON (if  provided)\n\n### Visual Comparison\n- Your visual style vs. theirs\n- Production quality comparison\n- Format mix comparison\n- Engagement on visual content comparison\n\n### Visual Advantages\n- Where your visuals outperform\n- Your unique visual strengths\n\n### Visual Gaps\n- Where they outperform visually\n- Areas to improve\n\n---\n\n## STEP 9: REPORT RESULTS\n\n```json\n{\n  \"target\": \"\",\n  \"platform\": \"\",\n  \"profileOverview\": {\n    \"followers\": <number>,\n    \"posts\": <number>,\n    \"profilePicDescription\": \"\",\n    \"bannerDescription\": \"\",\n    \"visualBrandStrength\": \"\"\n  },\n  \"postsAnalyzed\": {\n    \"total\": <number>,\n    \"withImages\": <number>,\n    \"withVideo\": <number>,\n    \"textOnly\": <number>\n  },\n  \"visualContentBreakdown\": {\n    \"formatMix\": {\n      \"singleImage\": \"%\",\n      \"carousel\": \"%\",\n      \"video\": \"%\",\n      \"graphic\": \"%\",\n      \"textOnly\": \"%\"\n    },\n    \"imageTypes\": {\n      \"productShots\": <count>,\n      \"lifestyle\": <count>,\n      \"behindTheScenes\": <count>,\n      \"graphics\": <count>,\n      \"ugc\": <count>,\n      \"screenshots\": <count>\n    }\n  },\n  \"visualPatterns\": {\n    \"dominantColors\": [],\n    \"photographyStyle\": \"\",\n    \"editingApproach\": \"\",\n    \"productionQuality\": \"\",\n    \"templateUsage\": \"\",\n    \"visualConsistency\": \"\"\n  },\n  \"visualContentPillars\": [\n    {\n      \"pillar\": \"\",\n      \"visualApproach\": \"\",\n      \"exampleDescriptions\": []\n    }\n  ],\n  \"topPerformingVisuals\": [\n    {\n      \"postDescription\": \"\",\n      \"imageDescription\": \"\",\n      \"engagement\": {},\n      \"whyItWorked\": \"\"\n    }\n  ],\n  \"visualStrategy\": {\n    \"brandConsistency\": \"\",\n    \"storytellingApproach\": \"\",\n    \"productionLevel\": \"\",\n    \"strengthsWeaknesses\": \"\"\n  },\n  \"visualOpportunities\": {\n    \"gapsToExploit\": [],\n    \"formatOpportunities\": [],\n    \"qualityOpportunities\": [],\n    \"differentiationOptions\": []\n  },\n  \"comparison\": {\n    \"yourVisualAdvantages\": [],\n    \"theirVisualAdvantages\": [],\n    \"recommendedFocus\": []\n  },\n  \"actionableInsights\": []\n}\n```\n\n---\n\n## VISUAL COMPETITIVE INTEL VALUE\n\n**Visual strategy often reveals more than words:**\n- Production budget indicators\n- Brand maturity signals\n- Audience targeting clues\n- Resource allocation patterns\n\n**Look for exploitable gaps in their visual approach.**",
  "urls": [],
  "meta": {
    "createdAt": "",
    "userAgent": ""
  },
  "execution": {
    "mode": "device",
    "deviceIds": []
  }
}

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